Leveraging Google's Privacy Sandbox with Commerce Grid
The digital advertising ecosystem faces a dynamic year of re-invention with the planned deprecation of third-party cookies on Chrome.
As one pillar of our overall addressability strategy for publishers, Criteo is an active contributor to Google's Privacy Sandbox APIs to ensure these solutions can provide precision and scale to advertisers while preserving viable advertising economics for media owners - all in a privacy-preserving way.
The webinar below covers:
- Introduction to Privacy Sandbox & how it will work with Commerce Grid
- How the Topics API and Protected Audience API will be leveraged
Overview of next steps for publishers
Simply click the video below to watch the webinar now.